Aly Agoff is a
product designer.
Her skills range across User Experience, Visual Design, Strategy, and Growth.
She just started as the Lead (and first!) Designer for
Phrase Health. At Phrase, she's working on data analytics and collaboration tools to empower healthcare teams to provide better quality care.
Although she is not looking for new full-time
opportunities, feel free to get in touch about potential future collaborations.
WEALTHFRONT HIGHLIGHTS
Growth
Financial Planning
With plenty of data curiosity, build out a roadmap to test our hypothesis, iterating on experiences that move our company metrics.
Develop functionality for users to tell us about their financial lives, so we can offer improved financial advice. Designed an affordability system to support users in making trade offs.
Lead Designer for feature UX & UI, as well as landing page design
2016 Rebrand & Website Redesign
Repositioned brand to reflect the values of the user. New website with new visual design system.
SIDE HUSTLES
Brit+Co
E-commerce holiday shop design. Persona based rebrand and landing page redesign.
TALKS & PRESOs
Workwhile
Beta app design
Owler
Feature design, branding update and website redesign
Growth Design, 3 month contract
Craft Inc
Product Design Agency, 3 month contract working on Brightcove new feature onboarding
Jenzy
Children's shoe e-commerce app, UX and design strategy
Goals and Guides
A sneak peak at a some of the UX and Content work I have lead at Wealthfront
Workwhile Beta App Design
Lead the first app design of a new startup that connects hourly workers with jobs that work with their schedule
Owler Brand Update
Keeping their core brand color in tact, how could we elevate the visual expression and modernize their brand?